Lutz Location Dade City Location Brandon Location
24144 State Road 54 Lutz, FL 33559 37850 Meridian Ave. Downtown Dade City, FL 33525 2472 W. Brandon Blvd. Brandon, FL 33511
813-909-2393 352-567-2378 813-684-4572

Official Rolex Jeweler - Lutz Store Only

24144 State Road 54 Lutz, FL 33559

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Dade City Location

37850 Meridian Avenue Dade City, FL 33525

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Brandon Location

2472 W. Brandon Blvd. Brandon, FL 33511

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Mission Statement

Our Mission

To serve our customers by providing a personalized experience with high ethical standards and professionalism.

Our Vision

To achieve consistent growth for the benefit of our loyal customers, dedicated employees, local communities & charities, and our stakeholders.

Master IJO Jewelers

Kiefer Jewelers is a member of the largest buying group in the world called the Independent Jewelers Organization (IJO).  It consists of over 800 independently-owned jewelry stores which have been invited into the group based on their business ethics, practices, and values.  Being a part of this group allows Kiefer Jewelers to source quality products at large discounts, bringing you higher quality at the best everyday prices.

Diamond Upgrade Program

Your Diamond from Kiefer Jewelers is an investment in your relationship and your future.  At any time, you can get your full original purchase price on your diamond in trade when you upgrade to a more expensive diamond.  Best of all, Kiefer Jewelers does not require any minimum for your trade up.

Warranties Fully Included

Kiefer Jewelers stands behind all our products and we never try to sell you a warranty plan.  Your diamond purchase automatically comes with a lifetime warranty against manufacturer defects.

Lifetime Spa Treatments

When you purchase your engagement ring from Kiefer Jewelers, we make sure to do our part to keep it looking like the day you first bought it.  We include two FREE refurbishings per year, which includes rhodium plating for white gold jewelry.

Insurance Protection Against Loss or Theft Fully Included*

The Kiefer Eternal Diamond Guarantee provides you, at no charge, with 2 years of Insurance Coverage on qualifying diamond ring, diamond pendant, or diamond earring purchases.  This covers you against damage, loss, or theft.  We also include a free appraisal at the time of purchase.  *On Qualifying Purchases with the EDG - Some limitations apply.

Guaranteed Jewelry Repair

Anytime you leave your jewelry at Kiefer Jewelers, we guarantee its safety and our workmanship.  Our expert craftsman work in our stores and your jewelry is fully insured while it's here with us.  Next, we provide you with our exclusive written one-year jewelry repair warranty that covers the repair and gives you added value as you leave with your item.

Community Contributors

Kiefer Jewelers has a long history of supporting local civic organizations, schools, and charities.  Your purchase helps fuel more donations to invest in our community.  When you shop local with Kiefer Jewelers, you are also helping to support and build a better community.

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